As the world changes, technologies improve and companies grow/expand, the need to understand the industry channel and specific market value chains are a necessity to becoming more in tune with current and future participants, customer needs, and key influencers in order to continuously drive strategic business success.
Increasing Industry Channel Connectivity – Identifying Where to Participate
As companies are working to further appreciate the industry and market they participate in, understanding the channel and value chain are often top priority, particularly as technology and trends shift as well as behavior. The drive to compete/win as well as determine the needs of the value chain in order to compete successfully are key to successful changes and implementation.
Outreach to various channel participants allows companies to make the right decisions on where to participate, how to impact the market positively, and continue to compete and grow. Remaining tuned into the market assists in:
Mapping Out the Market
Companies that are connected to their market and various participants within the channel become a stronger competitor and better equipped to make strategic business decisions. This is where DuckerFrontier and its industry knowledge and connections come in – with the ability to conduct research and deliver the insights, challenges and overall understanding of the various channel participants needs and overall experience. In the end, companies experience improvement in competitive position and market share gains with a robust understanding of how the value chain works and where to improve connections within channel.
Businesses Develop Strategies for Future Success
Extensive experience in direct outreach to various participants within a given market’s value chain has provided DuckerFrontier the ability to develop and utilize a robust, proprietary database of contacts that work for you. DuckerFrontier utilizes its business relationships, in-depth industry knowledge, and strategic consulting abilities to assist businesses in the move towards future strategy development and implementation. The first step is understanding your industry, the channel, what drives individuals towards new/updated projects, and who are the key influencers within the value chain making the final decisions.
DuckerFrontier’s team works with businesses from all industries to further understand and provide businesses with a valued source of customer insights and market intelligence. The learn more about your company’s industry channel and value chain and how these key components can help your business grow, contact us to connect with a team member.