Practice Leader for DuckerFrontier’s Sub-Saharan Africa research practice, William Attwell, was recently quoted in a Bloomberg feature. He correctly predicted that the weak state of public finances would lead to Moody’s downgrading South Africa’s sovereign credit rating outlook from “stable” to “negative”.
Company executives should expect increased FX volatility as markets react to the downgrade, and subdued customer demand through 2020.
For practical tips on achieving sales despite the economic slowdown, purchase DuckerFrontier’s report on How to Win in Slow-Growth South Africa from our online store. Looking for more tailored insights on how you can win in Sub-Saharan Africa in 2020? Contact our team today.