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Ethiopia Market Spotlight 2019

Grace Fuselier, November 4, 2019

$ 1,997.00

A comprehensive overview of the current economic environment in Ethiopia. Learn potential scenarios to watch coming into 2020, key trends impacting the region, and industry impacts of these trends.

Overview, Table of Contents & Sample Pages below


Ethiopia will be one of Sub-Saharan Africa’s (SSA’s) fastest-growing economies in 2020, putting it high on many multinationals’ agendas. Robust consumer and public sector spending will provide opportunities to drive sales growth, as will reforms opening up previously state-dominated industries to private sector participation. Yet winning in Ethiopia will not be easy. In addition to perennial challenges such as limited FX availability, tough Chinese competition, and Ethiopia’s idiosyncratic business culture, MNCS will need to contend with heightened political volatility and with it, bouts of demand volatility and localized business disruptions as the country gears up for the general election in May.

What you will learn

  • Macroeconomic overview of the region
  • Key trends impacting the region
  • Industry impacts of key trends

What you will receive

  • Immediate access to the 25-page PDF report
  • Exclusive email updates covering emerging markets business topics
  • Special discounts on future report purchases

Table of Contents

  • Executive Summary3
  •   Our View on Ethiopia4
  • Macroeconomic Overview5
  •   Ethiopia: A Unique, High-Opportunity SSA Market6-7
  •   Expect Robust Growth in 20208
  •   Consumer Opportunity Presents Two Tiers9
  •   Healthy Investment Growth Will Continue10
  •   FX Shortages Will Persist11
  •   Inflation and Credit Scarcity Pressure Customers12
  • Macroeconomic Scenarios13
  •   Ethiopia 2020: Scenarios Overview14
  • Trends15
  •   Trend #116
  •   Trend #217-18
  •   Trend #319
  • Industry Impacts20
  •   Industry Impacts of Key Trends: Consumer21
  •   Industry Impacts of Key Trends: Healthcare22
  •   Industry Impacts of Key Trends: Industrial23
  •   Industry Impacts of Key Trends: Technology24
  • About DuckerFrontier25

Sample Pages

DuckerFrontier is a market intelligence and consulting firm that provides tailored solutions to drive growth for clients across the B2B, healthcare, consumer, and technology sectors. Our dedicated teams serve as advisers to clients, delivering the market and industry knowledge they need to succeed at all points in the business cycle. Continuous research & insights, custom solutions, and transaction support services provide clients with timely, actionable insights to adapt and win in changing markets. The company is headquartered in Washington, DC, with offices in Troy, Mich., New York, London, Paris, Berlin, Singapore, Shanghai, and Bangalore. For more information, please visit www.duckerfrontier.com.

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